Grow your learning business with purpose.
Not just another LMS, Guroo Academy brings together learning management, sales, finance, operations, and support into one cohesive experience to help you run and grow your professional education and training business.





The unique tools and and insights you need to run and grow your learning business.
Designed specifically for professional education and training business, Guroo Academy brings together the best of learning management and customer relationship management onto one platform to help you deliver industry leading learning experiences while growing sustainably.

Learning that drives real workplace change
Designed for how professional development actually works: cohort-based, blended, and work-integrated.
- Blended delivery across live online, in-person and self-paced
- Diagnostics to prove impact
- Manager-led coaching built into the journey
- Action learning tasks and learner portfolios
- Group work, small group coaching and social learning
- Live online sessions with integrated Zoom and Teams attendance tracking

Turn one-seat sales into partnerships
A B2B sales workflow purpose-built for learning businesses, so you can handle team purchasing, corporate accounts and ongoing partnerships without complex bolt-ons.
- Team purchasing, bulk enrolments and B2B proposal workflows
- Rich profiles for individual learners and customer organisations
- Development funds and pre-purchased credits
- Catalogue, course calendar and on-brand landing pages
- AI Advisor recommending programs and learning plans 24/7
- In-house programs with sponsor self-service and reporting

Take and manage business payments with ease
Payments and revenue management specifically built for B2B training and professional education businesses. Take the friction out of your purchasing experience while still protecting your margins.
- Stripe payments plus enterprise invoicing and PO tracking
- Targeted pricing for partners, members, alumni and staff
- Pre-purchased credits and development funds with spend controls
- Self-service transfers and withdrawals with revenue protection
- Early bird pricing and discount codes
- Real-time revenue dashboards by program, customer or department
- Refund workflows, and credit notes management

Scale up your learning operations without adding complexity
Handle complex delivery scenrios from in-house programs to custom enterprise solutions.
- Flexible enrolment management
- Onboard your learners with ease
- Automate and schedule program communications
- Program calendar with attendance tracking and timezone localisation
- Flexible program roles and permissions so you can run your programs your way
- Extensive reporting for you and your customers

Keep learners engaged and on track
Move from reactive helpdesk to proactive engagement. Spot at-risk learners early, give sponsors instant visibility, and protect retention, completion and reputation.
- Centralised enquiries inbox with routing and workflows
- At-risk learner dashboards for early intervention
- Learning pathways with milestones and prerequisites
- Points program for CPD tracking and loyatly recognition
- NPS and customer feedback tracking
- Badging and certificates with optional Credly integration

See your whole training business in real time
The cross-functional visibility no standalone LMS or CRM can deliver. Guroo Academy brings sales, finance, operations, customer support and evaluation reporting into one centralised mission control, in realtime.
- Real-time revenue and sales pipeline dashboards
- Program-level capacity and seat-fill reporting
- Evaluation and NPS reporting
- Actionable inboxes to keep your business moving
- Learning progress, completion and at-risk dashboards
- Self-service sponsor and client reporting for B2B customers
Built for serious professional education and training businesses.
Whether you're a founder scaling a training business, a consultancy delivering custom enterprise programs, an association serving members, or a business school running executive education — Guroo Academy was built for your specific context - delivering high blended impact learning to your customers while striving to grow your own business.
For leaders modernising and scaling professional training businesses.
Education
For leaders growing high-impact executive education programs.
For purpose-driven founders scaling open enrolment programs.
Firms
For advisory leaders building scalable custom programs.
For associations educating and adding value to their members.
Create a seamless experience from first click to repeat enrolment.
Every touchpoint in the learner and client journey is connected. No handoffs between systems, no gaps in communication, no cracks for enquiries to fall through.
Find the right program, faster
Your course catalogue with search, filtering, and a date-based calendar makes it easy for individuals, teams, and L&D managers to browse and compare programs. The AI Learning Advisor helps prospective learners and their managers explore your catalogue and find the best fit, 24/7.
Apply or enrol in minutes
Remove every barrier between a buyer and a booking. Individuals, teams, and corporate sponsors can enrol and pay without picking up the phone. Flexible pricing plans, team purchasing options, and invoice payments mean you can serve any buyer from an individual professional to an enterprise L&D team.
First impressions that set learners up for success
Automated onboarding means every learner arrives prepared, no manual emails, no last-minute scrambles. From welcome messages and calendar downloads to learning goal setting and cohort introductions, Academy automates onboarding so your learners always feel welcome and confident about what to do next.
Learning that reaches beyond the classroom
Academy supports every delivery mode, in-person, virtual, blended, or self-paced, with tools that extend learning into the workplace. Manager-led coaching, action learning tasks, group work, and social sharing all work together to turn knowledge into real behaviour change.
Assess authentically and recognise achievement
Academy gives you the assessment tools to embed learning inthe workplace, verify competency and the credentialling tools to make achievement visible, shareable, and meaningful.
Turn completions into long-term relationships
Most platforms stop when the course ends. Academy keeps working for you with points programs, learning pathways and enterpise partner programs that keep you learners and customers engaged for the long term.
What your business gains from Guroo Academy
Guroo Academy transforms how your training business operates. Watch your margins improve, your team move faster, and your clients stay longer.
Increase Your Average Deal Size
Proposals, invoice payments, team purchases, in house programs and development fund credits make it easy to close and manage enterprise contracts worth significantly more than individual seat sales.
Increase Customer Lifetime Value
Learning pathways, loyalty programs, and high value learning keep learners progressing and returning, and give your sales team the data they need to grow every account over time.
Increase Learning Impact
Manager-led coaching, work-integrated action tasks, and pre/post diagnostics ensure learning transfers into the workplace.
Reduce Operating Costs
Automated enrolment, communications, and enquiry management replace manual admin, so your team can run more programs without adding headcount.
Trusted by leading education businesses
Recently added resources
Guides, webinars, articles, and support documentation to help you build better programs and run a more effective training business.
Ready to see Guroo Academy in action?
Book a demo and see how Guroo Academy supports every part of your training business, from program delivery to B2B sales and finance management.







